Why we "Love That" - Review of "Love That" Autumn/Winter 2017 collection
Boasting "Love That" clothing stores in Port Elizabeth and St Francis, Loanda Blewett has been proven to have a keen eye for women's fashion over her 30 years of working in the industry. Her emphasis on crafting clothes for "real women" has meant a move away from strict adherence to trends, instead tailoring looks according to your personal body profile - camouflaging weaknesses and highlighting strengths. Her "Love That" 2017 Autumn/Winter collection pays homage to the beauty of the women in this province, merging classic patterns with bursts of colour, delicate fringe finishes, all combined with the signature "Love That" bohemian flair.
I unpack a few key trends and discover the secret behind the "love" for "that" store!
Ponchos
Indulgent softness matched with contemporary style and natural tones, Love That’s ponchos prove the perfect easy-wearing garment for any shape. Choose from:
Bold stripes in red, black and cream; tartan styles, off the shoulder glamour or fur trims...
Rugged earth tones retain the warm of the winter season with subtle patterns paired with pleather leggings and stone-washed jeans. No matter the occasion or the weather, this ensemble exudes style.
The Bomber Jacket
The Bomber Jacket and Zipper Jacket encapsulates Loanda’s passion for prints and colours in crafting an eclectic bohemian design that transcends ages. Whether toned down in the Bomber Jacket and jeans, or a more formal Zipper jacket look, this is the perfect add-on to any outfit.
Gypsy Tops
Loanda's go-to piece for this collection. The exotic blend of jewel tones and leafy patterns strikes just the right note, while conservative versatility is maintained through an on- or off-the shoulder option.
Parka Jacket and Mustard Lace Top
Water-resistance, yet light weight, with roll out hood and intricate zip details to elevate this seemingly informal look, the forest green Parka Jacket is the item of the moment. With neither torrential rain, nor blistering blizzards, this is the perfect jacket for Port Elizabeth's in-between weather. Embrace Autumns colours when paired with a detailed mustard lace long sleeve. No matter the occasion this look exudes style.
With an expansion on accessories and shoes, as well as a new website, Loanda and her team are giving us many more reasons to love her store. Find "Love That" in Walmer Park Shopping Centre (in between Woolworths and Dischem) in Port Elizabeth, or at her resort-wear orientated St Francis store.
Email: loanda@lovethatshop.co.za
Facebook: "Love That"
Instagram: @lovethatsopsa
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bye for now
xx